Monitoring 用来做什么？

AI visibility is not static. A business can improve after publishing stronger pages, or lose ground when competitors add clearer evidence. Monitoring exists so the user does not have to rely on a single report forever.

It is most useful after a baseline has already been created. The first report tells you what is happening now. Monitoring tells you whether the situation is getting better or worse.

The useful signals are recommendation rate, citation rate, competitor pressure, trend delta, and source coverage. Together they show whether AI is recommending the business, whether it has evidence to cite, and whether competitors are taking answer share.

A higher score is only meaningful if the underlying evidence improves. If the score moves but citations are still weak, the next action should still focus on owned pages.

Add a business to Monitoring when it matters enough to revisit. For agencies, this may be a client brand. For local operators, it may be the main outlet, a new concept, or a priority location.

If the business has not changed and the market is low priority, a one-time audit may be enough. Monitoring is for brands where movement matters.